Director of Data & Analytics (Hospitality) Salary

National Compensation Range

Director of Data & Analytics (Hospitality) Salary by City

Median (P50) adjusted for metro cost of labor.

Market Trends

Total revenue management and guest analytics driving 20-25% YoY demand growth

Also Known As

Analytics Director (Hospitality), Head of Data & Analytics — Hotels, Director of Business Intelligence (Hotel), Data Science Director (Hospitality)

What Does a Director of Data & Analytics (Hospitality) Do?

The Director of Data & Analytics (Hospitality) operates within luxury hotels, resorts, private clubs, and hospitality groups, overseeing guest experience, food and beverage operations, and property performance. Professionals in this role typically bring 8 to 14 years of relevant experience. Classified at the Director level, this position draws from a tight candidate market with an estimated pool of 100-300 qualified professionals, making targeted sourcing and competitive compensation critical for successful placements.

What Drives Director of Data & Analytics (Hospitality) Compensation?

The median (P50) compensation for a Director of Data & Analytics (Hospitality) is $170,000, with the 25th to 75th percentile range spanning $165,000 to $250,000. The 51% spread between P25 and P75 reflects significant pay variation driven by property size and star rating, revenue under management, brand affiliation (independent vs. flagged), market tier (gateway city vs. resort), and whether the role carries full P&L responsibility. Demand for this role is trending upward with 0.23% year-over-year growth, which is putting upward pressure on compensation at all levels.

Director of Data & Analytics (Hospitality) Career Path

Professionals who move into Director of Data & Analytics (Hospitality) roles most commonly come from branded luxury hotel operations, food and beverage management, revenue management, or hospitality management programs at top-tier schools. From this position, the typical trajectory leads toward multi-property or regional oversight, VP of operations for hotel groups, or independent resort ownership and advisory roles. The average tenure in this role is approximately 3 years, with an annual turnover rate of 18%.

Hiring a Director of Data & Analytics (Hospitality)?

Get a full search playbook with compensation positioning, sourcing strategy, and interview framework.

Related Hospitality Roles