Property Operations · VP
VP Marketing & Communications (Luxury Residential) Salary
Compensation benchmarks from 255 verified sources including industry surveys, published reports, and market intelligence.
National Compensation Range
P25
$100,000
25th percentile
P50
$220,000
Median
P75
$160,000
75th percentile
CANDIDATE MARKET
Competitive
Scarcity: 4/10
VP Marketing & Communications (Luxury Residential) Salary by City
Median (P50) adjusted for metro cost of labor.
Also Known As
VP Marketing (Luxury Property Management), Director of Marketing & Lifestyle (Luxury Residential), Chief Marketing Officer (Property Management), Head of Brand & Communications (Luxury Real Estate), SVP Marketing (Residential Management)
What Does a VP Marketing & Communications (Luxury Residential) Do?
The VP Marketing & Communications (Luxury Residential) operates managing luxury residential properties, branded residences, and high-end real estate assets for developers, family offices, or property management firms. Classified at the VP level, this position draws from a competitive candidate pool, though specialized qualifications and sector-specific experience remain key differentiators in hiring.
What Drives VP Marketing & Communications (Luxury Residential) Compensation?
The median (P50) compensation for a VP Marketing & Communications (Luxury Residential) is $220,000, with the 25th to 75th percentile range spanning $100,000 to $160,000. Pay variation across this range is primarily driven by portfolio size and asset value, number of units managed, market tier, property type (branded residence vs. conventional luxury), and development-phase involvement.
VP Marketing & Communications (Luxury Residential) Career Path
Professionals who move into VP Marketing & Communications (Luxury Residential) roles most commonly come from luxury hotel operations, real estate asset management, facilities management, or construction project management. From this position, the typical trajectory leads toward VP of property management, real estate development leadership, or asset management roles at family offices and investment firms.
Hiring a VP Marketing & Communications (Luxury Residential)?
Get a full search playbook with compensation positioning, sourcing strategy, and interview framework.
Start a SearchRelated Property Operations Roles
General Manager (Branded Residences)
$155,000 - $280,000
Director of Residences (Branded)
$150,000 - $300,000
Smart Home / Residence CTO
$140,000 - $300,000
IT Director / VP Technology (Property Management)
$90,000 - $145,000
Director of Residential Sales
$100,000 - $165,000
Director of Sales (Luxury Residential)
$125,000 - $260,000