rouka · compensation intelligenceBenchmark set 6.2 · September 20265,222 roles · 140 regions · 10 sectors
rouka

Family Office · C-Suite

Portfolio Company VP Marketing / CMO Salary

Annual base compensation, national and by market, from 258 named sources. Every figure below says where it came from.

National band · annual base
$225,000
P25
$290,000
P50 · median
$350,000
P75
$425,000
P90
MODELED
rouka methodology. Botoff Consulting Annual Family Office Compensation Report 2024-25 and KPMG/Agreus Global Family Office Compensation Benchmark 2025. Benchmark set version 6.2, September 2026.
By market
MarketMultiplierP25P50P75P90
New York City, NY1.40×$315,000$405,000$490,000$600,000
San Francisco, CA1.30×$295,000$375,000$455,000$550,000
Boston, MA1.25×$280,000$360,000$440,000$530,000
Palm Beach, FL1.25×$280,000$360,000$440,000$530,000
Miami, FL1.23×$275,000$350,000$430,000$520,000
Los Angeles, CA1.20×$270,000$345,000$420,000$510,000
Washington, DC1.20×$270,000$345,000$420,000$510,000
Seattle, WA1.15×$260,000$330,000$400,000$490,000
Chicago, IL1.05×$235,000$300,000$370,000$445,000
Dallas, TX1.00×$225,000$290,000$350,000$425,000
MODELED
Regional multipliers applied to the national band and rounded to the nearest $5,000, the same arithmetic the Brief uses. rouka methodology. Botoff Consulting Annual Family Office Compensation Report 2024-25 and KPMG/Agreus Global Family Office Compensation Benchmark 2025. Benchmark set version 6.2, September 2026.
Market
Candidate market
Competitive
Scarcity 4 of 10
MODELED
rouka methodology
Also known as
Chief Marketing Officer (Portfolio Company)VP Marketing (PE-Backed Company)SVP Marketing & Growth (PE Portfolio)Head of Marketing (PE-Backed)Chief Revenue Officer (Portfolio Company)

What does a Portfolio Company VP Marketing / CMO do?

The Portfolio Company VP Marketing / CMO operates within single-family or multi-family offices, working directly with principals, family members, and co-investment partners. Classified at the C-Suite level, this position draws from a competitive candidate pool, though specialized qualifications and sector-specific experience remain key differentiators in hiring.

What drives Portfolio Company VP Marketing / CMO compensation?

The median (P50) compensation for a Portfolio Company VP Marketing / CMO is $290,000, with the 25th to 75th percentile range spanning $225,000 to $350,000. The 43% spread between P25 and P75 reflects significant pay variation driven by assets under management, family office structure (single vs. multi-family), investment strategy complexity, geographic market, and whether the office manages direct investments or outsources to external managers.

Portfolio Company VP Marketing / CMO career path

Professionals who move into Portfolio Company VP Marketing / CMO roles most commonly come from institutional asset management, private banking, wealth management, accounting firms, or corporate finance. From this position, the typical trajectory leads toward chief investment officer roles, family office CEO positions, or founding their own advisory practice.

Related roles · Family OfficeMedian
Portfolio Company VP Marketing / CMO$290,000

Hiring a Portfolio Company VP Marketing / CMO?

A search playbook for this seat: compensation positioning against the band above, the sourcing map, and the interview framework.