rouka · compensation intelligenceBenchmark set 6.2 · September 20265,192 roles · 140 regions · 10 sectors
rouka

Hospitality · VP · 15 to 22 years typical

VP of Development — New Properties Salary

Annual base compensation, national and by market, from 257 named sources. Every figure below says where it came from.

National band · annual base
$185,000
P25
$240,000
P50 · median
$310,000
P75
$420,000
P90
MODELED
rouka methodology. Compensation surveys named on the Sources page. Benchmark set version 6.2, September 2026.
By market
MarketMultiplierP25P50P75P90
New York City, NY1.40×$260,000$335,000$435,000$590,000
San Francisco, CA1.30×$240,000$310,000$405,000$550,000
Boston, MA1.25×$230,000$300,000$390,000$530,000
Palm Beach, FL1.25×$230,000$300,000$390,000$530,000
Miami, FL1.23×$225,000$295,000$380,000$510,000
Los Angeles, CA1.20×$220,000$290,000$370,000$500,000
Washington, DC1.20×$220,000$290,000$370,000$500,000
Seattle, WA1.15×$215,000$275,000$355,000$485,000
Chicago, IL1.05×$195,000$250,000$325,000$440,000
Dallas, TX1.00×$185,000$240,000$310,000$420,000
MODELED
Regional multipliers applied to the national band and rounded to the nearest $5,000, the same arithmetic the Brief uses. rouka methodology. Compensation surveys named on the Sources page. Benchmark set version 6.2, September 2026.
Market
Candidate market
Very Tight
Scarcity 8 of 10
MODELED
rouka methodology
Candidate pool
12 to 30
active nationally
ESTIMATED
rouka search records
Demand
Growing
7% year over year
ESTIMATED
rouka search records
Retention
4.5 yrs
average tenure, 10% annual turnover
ESTIMATED
rouka search records
The package
Base48%
Bonus, performance-based37%
Benefits15%
Signing bonus, in 40% of offers$40,000 to $100,000

Time to fill 28 weeks for comparable searches, estimated from rouka's benchmark set.

Market trend

Hotel management companies expanding portfolios, driving demand for corporate-level leadership. Asset-light models increasing need for strong brand, development, and franchise management expertise.

Also known as
Vice President of Hotel DevelopmentSVP Development (Hospitality)Head of New Property DevelopmentVP Business Development — Hotels

What does a VP of Development — New Properties do?

The VP of Development — New Properties operates within luxury hotels, resorts, private clubs, and hospitality groups, overseeing guest experience, food and beverage operations, and property performance. Professionals in this role typically bring 15 to 22 years of relevant experience. Classified at the VP level, this position draws from a very tight candidate market with an estimated pool of 12-30 qualified professionals, making targeted sourcing and competitive compensation critical for successful placements.

What drives VP of Development — New Properties compensation?

The median (P50) compensation for a VP of Development — New Properties is $240,000, with the 25th to 75th percentile range spanning $185,000 to $310,000. The 52% spread between P25 and P75 reflects significant pay variation driven by property size and star rating, revenue under management, brand affiliation (independent vs. flagged), market tier (gateway city vs. resort), and whether the role carries full P&L responsibility. Demand for this role is trending upward with 7% year-over-year growth, which is putting upward pressure on compensation at all levels.

VP of Development — New Properties career path

Professionals who move into VP of Development — New Properties roles most commonly come from branded luxury hotel operations, food and beverage management, revenue management, or hospitality management programs at top-tier schools. From this position, the typical trajectory leads toward multi-property or regional oversight, VP of operations for hotel groups, or independent resort ownership and advisory roles. The average tenure in this role is approximately 4.5 years, with an annual turnover rate of 10%.

Related roles · HospitalityMedian
VP of Development — New Properties$240,000

Hiring a VP of Development — New Properties?

A search playbook for this seat: compensation positioning against the band above, the sourcing map, and the interview framework.